HSBC | Hongkong and Shanghai Banking Corporation
· creative direction, graphic design and motion graphics

team Ogilvy Hong Kong
year 2021 - 2022
platform Instagram, Facebook, WeChat, TVC

HSBC is an international banking and finance services company.. As the largest bank in Hong Kong, the company’s business ranges from commercial banking to private and global banking. Working with Ogilvy, I designed a multitude of social media posts primarily featured across Instagram and WeChat, as well as building commercial advertising concepts displayed around Hong Kong.

… client instagram / facebook

HSBC Offer of the Month Series
· motion graphics

In May 2022 HSBC Hong Kong launched the Offer of the Month, a social media series that aims to publicize the monthly discounts and promotions that Hong Kong merchants and restaurants have in partnership with HSBC. In order to keep the post interesting, I established a simple yet effective motion graphics look and feel for this series, keeping viewers interested in the information being displayed on screen.